The Nuts & Bolts of Casino Affiliate Programs

There are multiple resources for affiliate casino sites. The websites that actually host these affiliate programs need to be fully compliant or familiar with all manner of issues relating to jurisdiction, marketing of casino content, gambling legality and general casino legislation. Affiliate managers are in abundant supply. These are the folks who have an intimate knowledge of the gaming market and the players catered to. There are several pre-requisites when considering affiliate marketing programs. These include the following:

• Ideally these programs should only promote regulated and accredited online casino sites
• They should be sufficiently popular that they are respected in the gaming realm
• Affiliate programs should be checked for safety, fairness and honesty
• Treatment of both new and existing players and customers is equal
• Their player/customer response and turnaround times are rapid
• Fairness, credibility and transparency are key criteria

The Requirements for Creating Casino Affiliate Sites and Hosting Them

New casino affiliate programs and their corresponding landing pages have to be in compliance with the terms and conditions of the hosting company and its guidelines. It’s essential that the hosting website provider is okay with casino-content on its servers. Failure to comply with this could result in the casino affiliate site being shut down. When it comes to banners and marketing, it’s true that certain sites such as Adsense do not allow for gambling-related content. Third party banners should comply with guidelines as set out by the site host. Because casino affiliate programs re-route traffic to online casinos, it’s imperative that affiliates get paid. This is done by way of clicks and re-routing via online IDs. The correct ID should be attached to the links. And for the purposes of cash and payments, it’s of paramount importance that all payment information is listed as correct. Invoices should be sent by email, regular mail and/or fax to avoid errors.

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What’s new for the iGB Affiliate Awards Ceremony in 2011?

This year things are going to operate more competitively, which makes for a more exciting contest. The event will be showcased at an exclusive 5 star resort with all the trappings of the most luxurious and opulent hotels. The hosts of the event will be dressed to the nines and the compere will be thoroughly professional. The number of awards will be smaller. As opposed to 23 awards in previous times, now there’ll be only 14 awards. Plus there are going to be a number of new award categories being added. The likes of best innovation, best newcomer and others will be showcased. This certainly adds colour to the mix. And with so much networking potential, this is going to be blaze a trail as the must-attend social event of the year.

Despite the nominations being closed – December 13^th 2010 was the last date – it is possible to vote for candidates. This captivating contest is hosted by iGB Affiliate organizers and the publishers of the iGB Affiliate Magazine. Come Thursday 27^th January 2011 this much-anticipated event will be bringing its magic to the world. And it’s just before the London Affiliate Conference too – another major event on the gaming calendar.

Fans of the iGB Affiliate Awards can sneak a peek at the promotional video online.

There are multiple awards being offered in 2011 and these include the following categories:

• The Lou Fabiano Award for the Best iGaming Community
• Best Newcomer: Affiliate Program
• Best Newcomer: Affiliate
• Best Affiliate Network
• Best Affiliate Manager
• Best Affiliate Program
• Best Payment System

Contestants can rest assured that each judging panel will maintain the integrity that is required to select the right winners. The iGB will invite specific experts according to the required criteria of each Award. Top industry professionals will ensure that the right winners are chosen from the right categories. SEO pros and branding experts go all the way to make sure the right winners are chosen in respective categories.

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Examples of casino affiliate programs and what they can offer you

Casino affiliate programs include the likes of Rewards Affiliates – an established operator in the online gaming industry. Online casino players swear by this exciting and highly lucrative gaming enterprise. In addition to being a tried and tested way of earning massive cash payouts on a regular basis are the figures to back up these claims. Rewards Affiliates pays its top performers over $50k a month. The use of highly personalized tools and features and the 24/7 support structure allows affiliates to generate a steady and growing income stream. It is essentially akin to owning your very own casino.

What are some of the features of these affiliate programs?

While offers from different affiliate programs do differ, it’s standard practice to receive up to or beyond 35% commission for all affiliates. Much of the time there are no hidden fees which means that commissions are significantly higher. The partnership agreement between affiliates and companies can last a lifetime with lots of earnings on referred players. The monthly payouts are fast, reliable and offer a range of payment processing options. There are a wide range of marketing tools catering directly to affiliates. Rewards Affiliates for example also offers games and casino domain parking for its patrons.  The wonderful array of exciting content for the site allows the site to be constantly updated with top-tier marketing content to keep profits in the best levels possible. The affiliate support team is available 24/7 with experienced Internet pros helping patrons each and every step of the way. Any negative balances are typically set to zero at the start of each month. These affiliates are privy to multiple networks – Microgaming, Playtech, Cryptologic and Prima Poker Rooms – and that’s great news for new affiliate sign-ups. Remember that there is unlimited earning possibility with these affiliates with no maximums or limits on what can be done. The aforementioned are but a few of the many benefits to casino affiliates programs. The better affiliate rewards programs work hard to maintain the trust and loyalty of their patrons. It’s all in a day’s work and the profits are there to be made.

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